There were days when the marketing of a home involved plunking a sign into the front yard, but with the power of the Internet, there are many mediums through which home sellers can find potential buyers. If you’re currently looking at ways to use the power of social media in order to get your ideal purchase price, here are some things you can do to best harness its capabilities.
Make A Facebook Page
According to the social market service provider, Postling, approximately 80% of real estate agents are now using Facebook in order to market and sell their properties. This means that Facebook is not only a great tool for agents, it can be an ideal means of marketing for you. By creating a Facebook page for your home that is professional looking and informative, you may be able to tap into a unique base of people without having to do a lot of legwork.
A Picture Says A Thousand Words
Open Houses can have a huge impact on finding the right buyer for your home, but a good picture can also be a great way of drawing in interested parties. Instead of creating a video or a website, you may want to try making a Pinterest account that highlights the rooms of your house and any special details that may work to entice homebuyers. It’s just important to make sure your pictures show your house in its best light so you can get people through the door.
Create A Twitter Account
It may seem a bit strange to create a Twitter account for your home, but it can actually be a fun and simple way to attract a broad mix of people and show what your home has to offer. Because a Tweet must engage people in 140 characters or less, it can be a great opportunity to articulate the benefits of your home in a concise, clear way. In addition, it’s an easy and affordable means of getting your home out there without having to invest money or time into marketing materials and a website.
From marketing material to a savvy real estate agent, there are a variety of ways to sell a home. However, with the power of social media, many home sellers have the opportunity to do the legwork without putting in a great deal of effort.
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About the Author:
Babak Moghaddam graduated from University of Southern California in 1985. He entered the mortgage industry as a compliance auditor at the Bank of New York in 1986 and completed his masters in Business Administration two years later. After seventeen years in the traditional mortgage banking world Babak finally transformed this vision into his own practice in 2002 when he formed Charter Pacific Lending Corp, a mortgage company that has provided over $900 Million in residential real estate loans throughout Southern California. Babak and his team do things a little differently than other mortgage providers. They work as financial advisors, because they have come to realize that a mortgage is a very powerful financial tool. And just like any other financial tool, it should be managed as part of the overall financial management plan to reach every home owner’s long and short-term financial goals much faster. You can contact Babak for a free consultation and strategy session at (800) 322-1217 X103.